- Crafting, implementing, and evaluating digital marketing strategies and campaigns tailored for both B2B and B2C audiences.
- Collaborating with the internal stakeholders to agree and drive campaigns.
- Taking the lead on digital profiling and online strategy.
- Developing targeted campaigns that address distribution partners and direct consumers.
- Analysing campaign outcomes, benchmarking against objectives and competitor performance.
- Managing digital sales leads and maintaining accurate records.
- Coordinating with external agencies for paid media and web development.
- Proven experience in digital marketing.
- Expertise in CRM platforms, such as HubSpot or Salesforce is beneficial.
- Proficiency in planning and managing end-to-end digital campaigns.
- Strong understanding of B2B and B2C marketing strategies.
- Ability to design messaging that resonates with both distribution partners and consumers.
- Strong team leadership and motivational skills.
- Degree in marketing, business, or a related discipline.
- Competence with Microsoft Office tools.
- Outstanding communication and problem-solving abilities.
- Familiarity with SAP or equivalent CRM systems.
- Development opportunities and professional training.
- A welcoming, inclusive, and forward-thinking work environment.
- Flexible working arrangements.
- A chance to make an impactful contribution within a dynamic team.