Social Media & Content Lead

Social Media & Content LeadThis inspiring travel company create innovative trips to an array of worldwide destinations with a focus on nature & the great outdoors.  They have a newly created opportunity for an experienced Social Media & Content Lead to join them in playing a vital role in driving their future success.  The creative role combines social media, content creation, and community building, and will involve building brand awareness across social platforms, producing compelling content and cultivating an engaged and faithful digital community

Social Media & Content Lead – Role & Responsibilities: 

• Lead and implement organic social strategies, creating & scheduling content across Instagram, Facebook, TikTok, LinkedIn, and Pinterest.
• Cultivate and maintain an active Facebook community, driving engagement and brand loyalty.
• Report and analyse social media performance, using insights to refine strategies.
• Create engaging and creative copy for social media posts, emails, travel brochures, and promotional materials, ensuring brand consistency.
• Design, script, and assist in producing video content that embodies the essence of travel and adventure.
• Interact directly with followers, initiating meaningful conversations and respond to comments and messages.
• Collaborate with influencers, journalists, and content creators to highlight brand and range of product destinations.
• Support PR campaigns, creating fact boxes, and press releases.
• Work in collaboration with Head of Brand to align social and content strategies with broader business objectives.

Social Media & Content Lead – Skills & Experience Required:

• Minimum of 3 years social and content experience, with a proven track record in social media management, content creation, and community building, ideally within the travel or lifestyle sectors.  Along with experience with content marketing / copywriting.
• Degree in Marketing, English, Journalism, or equivalent industry experience.
• A talent for storytelling and the ability to craft content that resonates with diverse audiences.
• The capability to transition between writing captions, producing polished videos, and engaging with online communities.
• Strong analytical skills and the ability to use data to inform and improve performance.
• A true passion for discovering new places and sharing stories that inspire and captivate others.
• Exceptional writing skills with creative flair together with strong written and verbal communication
• Familiarity with AI tools and their application in content creation.
• Proficiency in or equivalent tools for content creation, video editing, and social media tools (such as Adobe Creative Suite, Canva, and scheduling platform Hootsuite)
• Ability to work autonomously to a high level of accuracy and speed

Social Media & Content Lead – Key Benefits:

• Salary circa £40k
• Hybrid working, 2 days in modern Surrey office.
• 23 days annual leave, increasing to 27 days with length of service plus bank holidays.
• Day off to volunteer for a cause of your choice.
• Discounted travel perks & fam trips.
• Company pension scheme.
• Health cash plan.
• Subsidised gym membership.
• Social events & in house beauty & well being treatments at reduced rates.
• Ongoing opportunities for training and personal development.

Please apply for the position of Social Media & Content Lead online or email your cv to