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My client is an award winning Insurtech based in London looking for a Marketing Content Executive.
Role Overview
We’re looking for a creative and strategic Content Marketing Executive to join our marketing team. You’ll be responsible for planning, creating, and distributing high-quality content that drives brand awareness, educates our audience, and generates leads.
This role is ideal for someone who loves storytelling, is creative, has an eye for design, understands SEO, and thrives in a fast-paced, tech-driven environment.
Key Responsibilities
- Execute a content marketing strategy aligned with company goals and audience needs.
- Create and/or finesse engaging and informative content and design, including blog posts, case studies, landing pages, email campaigns, and social media posts (using Canva and design templates).
- Write both short and long form copy for digital channels.
- Interpret and analyse marketing and customer data to provide actionable insights across all marketing activities, to inform future marketing campaigns.
- Optimise content for SEO and track performance using analytics tools (e.g., Google Analytics).
- Manage and grow content distribution channels, including social media and email marketing (for clients and prospects).
- Stay updated on industry trends, competitors, and customer insights to inform content direction.
- Collaborate on website updates, ensuring content is accurate and up-to-date.
Requirements
- 1-2 years of experience in content marketing, preferably in the tech, fintech, or insurtech space.
- Exceptional writing, editing, and proofreading skills.
- Understanding of SEO, keyword research, and content analytics.
- Proficiency with CMS tools (e.g. WordPress), marketing automation platforms, design software (i.e. Canva) and content planning tools.
