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Company: Live Nation
Department: International Media Services
Location: Farringdon, London
Reports to: Head of Digital Planning and Strategy, International
Working Hours: Full time
Job Type: Permanent
Role Description
The London based International Media Services team for Live Nation Entertainment. is looking for a Digital Media Buyer to join the team.
You will work with Sponsorship and Marketing teams across our International Portfolio of Websites Including Festivals, and Venues, in over 50 Markets.
The International Media Services team Works across Multiple Digital Touch points including Social, Owned and Operated Ad Network, Programmatic Stack and Audience extension using our 1st Party Data. Alongside Digital Programmes the team are also responsible for Analytical data Gathering and Security Compliance
With experience of working in a Digital environment, you will be able to demonstrate previous Digital expertise. Highly organised, you have excellent time management and administration skills and thrive working in a fast-paced environment. You will be flexible, self-motivated and a good team player; working under your own initiative in order to achieve goals.
What it’s like to work in the Team
The International Media Services team is a fast moving fun environment to work in. Regular communication with Sponsorship and Marketing teams in various markets on a daily basis makes each day different to the next. We operate a very open approchable engaging policy across the team and are committeed to working as a team and so support each other and internal stakeholders to achieve our objectives. This team has gone from strength to strength.
What we can offer you
Live Nation offers impressive employee benefits including tickets to shows and festivals and unlimited annual leave. The newly opened Farmiloe Building in Farringdon, London is a beautiful office to work in. Staff can enjoy use of arcade games in the basement games room, onsite gym equipment plus fitness and meditation classes. In addition to this, the office has a fully stocked complimentary coffee bar with barista to serve you your favourite coffee as you walk into the office and offers heavily subsidised lunch options. We hold regular staff events in our atrium stage space including hosting speakers and open mic nights to showcase Live Nation employee talent.
Who you are
Competencies / Skills / Knowledge / Experience
- Overall Experience: digital advertising at an ad agency, publisher or Vendor
- Fundamental understanding of: Advertising Operations, Programmatic, Advertising Technology, optimisation practices, ad serving technologies and best Practices
- Strong understanding and experience using Facebook Business Manager and Ads Manager in particular
- Analytical, possesses strong Qualitative skills to drive maximum yield across campaigns and 3rd party inventory
- Strong understanding and experience using Google Analytics
- Experience in brand promotions, digital/social media, entertainment and/or sports marketing working with brands
- Strong analytics skills and the ability to visualize and report on campaign performance, analytics and audience metrics and data
- Excellent time management skills
- Excellent knowledge of the digital ecosystem and the nuances in programmatic technologies
- Understanding of Data tools
- Working in a fast-paced International environment a plus
Behaviours
The following attributes determine how the role will be carried out and are required to be a success
- Detail orientated
- Excellent team player but also able to work independently
- Ability to work under pressure to meet tight deadlines
- Excellent interpersonal skills as successful candidate will be dealing with many departments within the business
- Willingness to go above and beyond the set responsibilities
- A problem solver
What the role includes
- Advising on best options for media plans
- Campaign set up
- Campaign optimisation
- Campaign reporting
- Best practice documentation
- Roll out and set up of new products
- Liasion with multiple stake holders
Equal Opportunities
We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender identity, race, sexual orientation, religion, age, disability status or caring responsibilities.
The Company
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year.
APPLICATION DEADLINE: Monday 25th November 2024. We reserve the right to close applications at any time so encourage early application where possible.
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