Marketing Campaign Manager

We are partnering with a boutique investment management firm who are leaders in the sustainability investment space. They are looking to hire a Marketing Campaign Manager into their London team.

Client Details

The client are leaders in the sustainability investment management space and are looking to hire a Marketing Campaign Manager into their successful and growing marketing team.

This role offers the opportunity to grow and develop.

Description

Key responsibilities of the Marketing Campaign Manager role:

• Campaign planning & execution: Lead the development and execution of integrated marketing campaigns targeting our retail audience.
• Ensure campaigns are aligned with business goals and drive measurable outcomes.
• Content creation & coordination:
• Create high-quality assets, including emails, landing pages, social media posts, and other marketing collateral in collaboration with designers and external agencies.
• Multi-channel delivery: Manage the delivery of campaigns across multiple channels including email, digital advertising, social media, and events to maximise reach and engagement
• Performance tracking & optimisation: Monitor and report on campaign performance using key metrics such as open rates, click-through rates, and lead generation.
• Use data insights to optimise campaigns and improve future performance.
• Stakeholder management: Liaise with internal stakeholders including sales, product, and compliance teams to ensure marketing efforts are aligned and compliant with regulatory standards.
• Budget management: Oversee the campaign budget, ensuring cost-effective strategies that maximise ROI.
• Lead nurturing: Implement lead nurturing processes through HubSpot and segmented email campaigns to convert leads into marketing qualified leads (MQLs).
• Market research & insights: Stay up to date with market trends, competitor activity, and audience behaviour to ensure campaigns remain relevant and impactful

Profile

The successful candidate for the marketing campaign manager role

• Excellent written and verbal communication skills.
• Strong project management skills with the ability to manage multiple campaigns simultaneously.
• At least three years of CRM experience (preferably in HubSpot).
• Data-driven mindset with a solid understanding of analytics and reporting
• Ideally will have worked in financial services

Job Offer

Competitive