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Marketing Effectiveness Manager

Harnham - Data & Analytics Recruitment
Posted 17 hours ago, valid for 21 days
Location

London, Greater London EC1R 0WX

Salary

£48,000 - £57,600 per annum

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Contract type

Full Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

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  • The position available is for a Marketing Effectiveness Manager with a salary range of £50,000 - £55,000.
  • This is a hybrid role based in London, requiring attendance in the office 2-4 times a month.
  • Candidates must have 3-5 years of experience in both agency and client-side settings.
  • The role involves bridging the gap between the MMM agency and non-technical stakeholders to provide actionable insights.
  • Strong communication skills and hands-on experience with Marketing Mix Modeling (MMM) are essential, although building MMM models is not part of the job.

MARKETING EFFECTIVENESS MANAGER

£50,000 - £55,000

HYBRID - LONDON - 2-4X A MONTH

*Please note, this company is unable to offer sponsorship at this time and you must be a UK resident*

THE COMPANY

Our client is a large Telecommunications company that is fully digital! They have a customer base of 5 million and are a product-led company, viewing themselves as an online community with a great product. These mobile products include SIMs and broadband products, website and app, communications and activities with members.

THE ROLE

You'll be joining a wider Marketing team, sitting in the Effectiveness remit alongside Performance and MarTech Specialists. You will media effectiveness across the whole marketing funnel, bridging the gap between the MMM agency and non-technical stakeholders, to provide actionable insights and translate the benefit of the work you do to drive revenue!

SKILLS + EXPERIENCE

  • You must be a strong communicator who has the ability to translate complex processes to non-technical stakeholders
  • You must have experience in both an agency and client-side setting
  • Hands on MMM experience, but this does not include building MMM models yourself

HOW TO APPLY

If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below.

KEY TERMS

IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation

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In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.