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Senior Marketing Manager | £45k - £65k | DTC + Franchise | London
Are you ready to roll up your sleeves and make a real impact in a fast-growing, family-owned business with a start-up vibe? The business is looking for a Senior Marketing Manager to take charge of their marketing strategy as they embark on an exciting global expansion journey. This role is perfect for someone with huge drive, a passion for getting things done, and an eagerness to leave their mark in a thriving business.
As the Senior Marketing Manager, the successful candidate will play a key role in shaping and driving the marketing efforts across multiple channels, taking a holistic approach to engage both consumers and partners. In this hands-on role, they will not only develop strategies but also execute them, seeing their ideas come to life in real-time. This is a fantastic opportunity for someone to make a name for themselves while having a lot of fun along the way.
What You'll Do:
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As the Senior Marketing Manager, you will lead the charge in building and executing a multi-channel marketing strategy that includes digital marketing, social media, content creation, email campaigns, and more.
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Develop and manage B2B and franchise marketing strategies to increase brand awareness and drive growth in both consumer-facing and partner-focused channels.
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Collaborate with internal teams to create and optimise engaging marketing content, ensuring consistency across platforms.
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Execute hands-on campaigns, including creative development, managing partnerships, and tracking performance. The focus is on rolling up their sleeves and being directly involved in the day-to-day operations.
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Foster and grow an online presence, particularly focusing on social media and digital channels that resonate with a young audience, to establish a brand that people connect with.
Requirements in the Position of Senior Marketing Manager:
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A proven track record of marketing experience, ideally with a focus on B2B, franchise marketing, or both.
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Strong digital skills, with an in-depth understanding of social media, content marketing, SEO, PPC, and email marketing.
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A proactive, hands-on attitude-this is a role for someone who loves getting their hands dirty and driving projects from concept to execution.
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You will be an innovator and a self-starter, comfortable in a fast-paced environment where they'll need to move quickly, be adaptable, and tackle new challenges head-on.
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Passionate about building a brand from the ground up, with a particular focus on understanding Gen Z trends and how to connect with them authentically.
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A creative mindset with strong analytical skills, able to measure success and adjust strategies accordingly.
What's In It For You?:
This is a truly unique opportunity for the successful candidate to join a growing business with a start-up feel, where they will be able to see the direct impact of their work. As the first marketing hire, you will have the autonomy to shape the marketing strategy and grow your career alongside a global expansion. This role offers the chance to take risks, experiment, and have fun with the brand while working closely with passionate people who share the same drive.
If you're looking for an exciting new challenge as a Senior Marketing Manager, where you can make a real difference, grow quickly, and have a bit of fun along the way, we'd love to hear from them!
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