PR Manager

Location: London, Potters Bar or Bristol (Hybrid working options available)

The Public Relations Manager will be responsible for managing proactive and reactive public relations activities, and supporting the development and delivery of comprehensive, integrated public relations strategies to enhance the reputation of Canada Life’s brand and business lines and ensure media visibility.

Duties/Responsibilities

• Supporting the development and delivery of proactive and reactive public relations activities aligned to Canada Life’s public relations, external communications, and business objectives.
• Working with the business to deliver proactive PR content including press releases, research and insight, articles and comment opportunities.
• Managing Canada Life’s press office - responding to journalist queries and working with the business to craft content and responses to requests.
• Working collaboratively with relevant teams to ensure that PR activities are joined up and complementary, and maximised both internally and externally.
• Monitoring Canada Life’s external and media environment to identify opportunities and manage any reputational issues.
• Managing and developing Canada Life’s media relationships and building strong, positive relationships across the Canada Life business.
• Ensuring that PR activity is tracked against relevant metrics and reported upon in line with the wider function.
• Managing the PR team’s third party providers.

Skills, Knowledge and Experience

• Strong understanding of media and public relations, having undertaken a similar role within an agency and/or in-house team.
• Experience working within the financial services sector would be desirable.
• A track record of successfully delivering strategic public relations activities in support of business objectives, and evidence of strong working relationships with national and trade media publications.
• Experience of working with internal senior level stakeholders and an ability to work collegiately with all parts of the business.
• Strong influencing, negotiation, and networking skills, with ability to operate in a dynamic and uncertain environment.
• Excellent communications skills, both verbal and written, and the ability to turn complex messages into engaging external content.
• Adaptable to changing priorities and able to hit the ground running when dealing with complex issues
• Self-motivated, well-organised, and able to perform tasks independently
• Drive, creativity, & energy to get things done