- Analyze and optimize digital performance using tools like Adobe Analytics and Google Analytics
- Implement and manage tracking solutions with Adobe Launch and data layers
- Develop actionable insights from complex data sets and communicate them clearly to both technical and non-technical stakeholders
- Build compelling dashboards and visualizations using Tableau and Power BI
- Manage data workflows with ETL tools, and enhance data-driven decision-making
- Work closely with clients to understand their business objectives and deliver tailored insights
- Contribute to A/B testing, attribution modeling, and customer journey analysis efforts
- Bachelor’s degree in Data Science, Analytics, Business, Marketing, or related field
- Proven experience in a digital data role, ideally within a consultancy or client-facing environment
- Expertise in Adobe Analytics, Adobe Launch, and Google Analytics
- Familiarity with cloud-based data platforms (AWS, Google Cloud, Snowflake)
- Hands-on experience with JavaScript and data layer implementations
- Strong proficiency in Tableau and Power BI for data visualization
- Knowledge of Tealium or other tag management systems
- Solid understanding of ETL processes and data processing workflows
- Strong client-facing communication skills and the ability to manage stakeholder expectations
- Experience with A/B testing, attribution modeling, and customer journey analysis is a plus