We are working with a leading consumer product development agency. They have a great opportunity for an experienced Digital Marketing Manager to join their team. Offices are based on the NW London borders and Hertfordshire areas and they work 5 days in the office.
About the Role:We are looking for a dynamic and creative Digital Marketing Manager to lead and elevate our brands' digital presence, social media strategies, and public relations efforts. As Digital Marketing Manager, you'll play a key role in growing engagement across platforms like Facebook, Instagram, and TikTok, while developing and executing innovative digital marketing strategies that align with broader business objectives.
In this role, you'll collaborate closely with internal teams, including Account Managers and the Creative Director, to deliver outstanding results for our clients. You'll bring your creative expertise to the table, designing impactful campaigns from concept to execution, while consistently analysing and optimizing to drive continuous growth. We operate across various sectors, including Health & Beauty, Baby Care, and Vitamins, while continuously innovating and developing new brands.
If you're a strategic thinker with a passion for digital marketing, an eye for detail, and the ability to thrive in a fast-paced environment, we'd love to hear from you
Key Responsibilities:
- Develop, implement, and optimize integrated social media strategies that align with overall business and marketing objectives.
- Oversee and manage key social media channels (Facebook, Instagram, TikTok) including content creation, scheduling, and engagement. Monitor performance to ensure each channel's growth and engagement targets are met.
- In-depth knowledge of paid advertising, influencer partnerships, SEO, and copywriting best practices.
- Lead the planning and execution of digital campaigns, product launches, events, and promotions. Work with cross-functional teams to ensure all initiatives are aligned with strategic goals and are delivered on time and on budget.
- Analyse and track social media performance metrics to measure the effectiveness of campaigns. Provide detailed performance reports and actionable insights to refine strategies and drive continuous improvement.
- Oversee the development and execution of PR strategies, including writing press releases, media outreach, and building key relationships with journalists and influencers.
- Collaborate with internal stakeholders to develop high-quality, engaging, and on-brand content for social media channels, ensuring it resonates with target audiences and drives engagement. B2B.
- Stay up-to-date with industry trends, emerging technologies, and best practices to keep our strategies fresh and innovative, ensuring clients stay ahead of the competition.
- Manage marketing budgets, track campaign performance, and provide senior management with insights and recommendations for future marketing investments.
Experience and Skills required:
- 8-10 years experience within a similar role
- Demonstrated success in leading digital marketing campaigns, particularly in a creative agency or a similar fast-paced environment.
- Strong written and verbal communication skills, with the ability to craft clear, compelling, and targeted messages for diverse audiences.
- Ability to think strategically, develop actionable plans, and translate marketing goals into effective digital initiatives.
- Experience managing multiple projects simultaneously, prioritizing tasks, and meeting deadlines in a dynamic environment.
- Comfortable analysing performance data, using insights to optimize campaigns, and presenting findings to clients and internal teams.
- A passion for ideation and pushing the boundaries of creativity in digital marketing to engage and captivate audiences.
- Social media experience a must. Familiarity with social media management tools, analytics platforms, and content management systems Hey Orca, Canva, Meta Business.
Please send CV stating your salary expectations.
Creative Recruitment is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.