Paid Media Executive / Digital Marketing Executive
My client, an industry leading Media company, is currently recruiting for a Digital Marketing Executive with strong commercial experience of Paid Media campaigns to join their creative department, which is underpinned by data and analytics. The successful candidate will be responsible for helping to deliver KPIs across multiple online paid campaigns.
Key responsibilities:
- Work on Native Content Campaigns
- Traffic and optimise native ads
- Written skills essential
- Suggest improvements to strategy, design, distribution etc and run MVT to explore feasibility
- Monitor KPIs through daily reports, Google Analytics and optimise campaigns accordingly
- Explore new audience conversion opportunities on- and off-site
- Manage social media accounts and paid social campaigns where appropriate
- Work with internal stakeholders and other business units to manage inventory allocation and share strategies
The successful Paid Media Executive will have:
- Commercial experience of Paid media campaigns along with their advertising models
- In-depth experience of using online analytics, with an understanding of their meaning and terminology
- Basic understanding of analytics and HTML tags
- Experience of optimising ads and content for multiple platforms
If you are interested in working on one of the most prestigious Media brands, then please get in touch ASAP with your CV