An Exciting Contract Opportunity for Marketing Science Partner with one of the Leading Global Tech Company in UK
Role : Marketing Science Partner
Location: London, UK- Hybrid role- 3 Days onsite
Duration: 11 Months
Responsibilities:
- Play a strategic role in developing the cross-platform and cross-media measurement approaches and learning agendas for global clients.
- Conduct in-depth standard and custom ad effectiveness studies/analysis for Client’s global advertisers to understand the relative impact of different marketing strategies across digital platforms and across media.
- Drive client, vertical, and industry adoption of learning & preferred measurement methodologies, products, and approaches.
- Engage in senior client conversations, presentations of results, and consult internally with the sales teams to advise them on marketing best practices using evidence-based insights.
- Provide feedback to and collaborate with Product, R&D, and Partnerships teams to identify opportunities for new features, products, and partnerships.
Requirements/Qualifications:
- Set up experiments and interpreted data.
- Marketing experience.
- SQL is a must.
- Data set skills - statistics.
- Python and R is nice to have.
- Experience in research, analytics, or ad effectiveness.
- A bachelor’s degree in psychology, statistics, economics, behavioral or social science or a related field.
- An understanding of online advertising and familiarity with branding and performance advertising and marketing frameworks, including ad effectiveness measurement techniques.
- Experience with statistical analysis, including but not limited to experimental design, modelling, or advertising research.
- Experience building connections with customers and team members through effective communication and collaborating cross-functionally.
- Comfortable communicating complex topics to a non-technical audience & experience of inspiring action based on data-driven insights including influencing advertiser planning and buying behavior.
- A track record of operating independently, demonstrating creativity, being detail-oriented, and delivering results in a highly organized manner.