Job Title: Demand Media Planner
Location: London (2 days in office)
Salary: Up to £50K + amazing bens + growth opportunities
Role:
I am partnering exclusively with a leading global marketing agency specialising in B2B tech. They collaborate with some of the world's top technology brands, delivering solutions in demand generation, ABM, data intelligence, and event management. As they continue to expand their market presence, they're looking for a hands-on Demand/Media Planner to take the lead in planning and buying across multiple media channels.
Key Responsibilities Include:
- Strong understanding of the digital and paid media landscape, including managing and optimising paid media campaigns.
- Planning and leading media campaigns across multiple client accounts.
- 360 coordination of approved media buys.
- Continuous optimisation of online campaigns for maximum performance.
- Conducting analysis of marketing trends, industry insights, consumer behaviour, and competitor activity.
- Actively contributing to the billing process and participating in account status meetings.
Requirements:
- Minimum of 3 year's experience in a fast-paced digital media planning and buying role.
- Previous agency experience.
- Proficiency in analytics and data visualisation tools.
- Hands-on experience in planning and optimising monthly reports, QBRs, and ad-hoc data requests.
- Must have strong knowledge of LinkedIn and Meta advertising platforms.
- Understanding of B2B marketing within enterprise environments.
- Experience in client engagement and relationship management.
- Familiarity with multichannel campaign execution.
*Rates depend on experience and client requirements