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Quest Search & Selection are partnering with an online, B2B news business. The B2B Digital Campaign Manager for their Account Management team to work on client Display, Content, E-mail & Social campaigns amongst other channels.
The roles and responsibilities of B2B Digital Campaign Manager:
- Being involved in the pre & after sales planning, creation, testing, sign off, and deployment of Campaigns.
- Building segmented customer groups.
- Manage A/B testing for email campaigns, managing a programme of testing and improvement across the business.
- Manage and implement B2B clients' marketing campaigns on a day-to-day basis.
- Daily contact with clients, to request information, get approvals, etc.
- Creating client campaign evaluation reports and meeting deadlines.
- Be able to produce content and imaginary that meet the brand guidelines, best practice, device optimisation as well as being GDPR compliant.
- Establishing digital campaigns for clients including email, web displays, thought leadership, webinars, white paper and many more.
To be a successful in this B2B Digital Campaign Manager:
- You must have 2 years' experience within Campaign Management or Advertising Operations in B2B.
- Open to any background within publication, media, inhouse or agency.
- Hands on regarding the creative input & design of campaigns (though this will be executed by a design team)
- Excellent client-facing skills would be ideal.
- Knowledge in tools such as Mailchimp (Essential) and Riverside (Desirable)
- Other tools such as GoToWebinar, WordPress, Canva and Notion.
- Expertise or familiarity within the digital advertising landscape.
- Proficient in Microsoft platforms & Adobe Suite which will be used daily.
- Have experience of AB testing and looking at results and evaluation.
- Creative, innovative and can work in a fast-paced environment.
The benefits of this B2B Digital Campaign Manager:
- Remote working or hybrid (office is in central London)
- 25 days holidays
- ½ day off for birthday & work anniversary
- Pension
- Long service rewards
- Learning development opportunities.
The role offers great growth opportunities and if it sounds like a role that would be suitable to your skills and experience, please apply today quoting the reference no. JO-2211-110515
We request that candidates send their CV as a Microsoft Word document where possible.
Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.
