- Paid Search Advertising: You'll be managing and fine-tuning PPC campaigns on Google Ads and Microsoft Advertising.
- Paid Social Media Advertising: Create and oversee ads on platforms like Facebook, Instagram, LinkedIn, Twitter, and TikTok.
- Display Advertising: Develop and execute display ad campaigns on the Google Display Network and programmatic platforms like The Trade Desk.
- Video Advertising: Run engaging video ad campaigns on YouTube and other video platforms.
- Native Advertising: Implement native ad campaigns using tools like Taboola and Outbrain.
- Affiliate Marketing: Work with affiliate networks such as CJ Affiliate and Rakuten Advertising to boost sales.
- Retargeting: Use retargeting platforms like AdRoll and Criteo to bring back visitors who left your site.
- E-commerce Advertising: Manage product ads on Amazon Advertising and Google Shopping.
- Performance Analysis: Keep an eye on campaign performance using analytics tools, and provide regular reports and insights.
- Budget Management: Allocate and manage budgets to get the best ROI.
- Industry Trends: Stay updated with the latest trends and best practices in paid digital marketing.
- Experience: You've got 3+ years of proven experience in managing paid digital marketing campaigns.
- Line Management:
- Technical Skills: You're proficient in platforms like Google Ads, Facebook Ads Manager, LinkedIn Ads, and programmatic advertising tools.
- Analytical Skills: Strong analytical skills with experience in web analytics tools (e.g., Google Analytics).
- Communication: Great communication and interpersonal skills.
- Education: Bachelor's degree in marketing, business, or a related field.
- Advanced Tools: Experience with advanced marketing tools and platforms.
- Technical Knowledge: Knowledge of HTML, CSS, and basic web development.
- Industry Experience: Experience in the homeware industry.
- Competitive Salary: Attractive salary and performance-based bonuses.
- Health Coverage: Comprehensive health, dental, and vision insurance.
- Time Off: Generous paid time off and holidays.
- Growth Opportunities: Professional development opportunities to help you grow in your career.
- Flexibility: Flexible working hours and remote work options to support work-life balance