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- Evaluate competitor sales and marketing activity, including but not limited to pricing, product innovations, incentives, payment terms, key messaging, target markets, resulting sales rates and make recommendations backed by supporting evidence:
- Visit/call/liaise with competitors’ developments to ascertain sales performance, current trends and other related data
- Gather and collate pricing, specification and sales performance intelligence
- Analyse, interrogate and report on that data, liaising with both agents and colleagues to establish market trends and drivers
- Provide expertise/advice on the different apartment and house types, development information, specifications and the buying procedures
- Compile and present detailed reports of findings, utilising mainly Excel and Word documents and PowerPoint where more formal presentations are required
- Present analysis and commentary to Sales Managers/Directors and Land and Partnership colleagues
- Prepare reports providing supporting market assessment for internal governance papers such as Investment Committee and Gateway papers at various times within the development process, with supporting material and qualitative data
- Maintaining a good understanding of the residential marketplace through networking and continued professional development
- An understanding of the mortgage market, available residential mortgage rates and loan to value rates and how this affects the residential property market
- Experienced data analyst with demonstrable knowledge of the property market and able to collate and analyse data in a demanding environment
- Knowledge of the housing market and specifically the new homes housing market and how different products are priced and marketed:
- Knowledge and understanding of sources of information (including but not limited to Rightmove, Zoopla, Molior, Land Insight, Energy Performance Certificate (EPC) database, Land Registry, Property Data, Office of National Statistics)
- Personal skills suited to working within a team environment, able to coordinate and integrate with all necessary departments, obtaining real time data, both inside and outside of the Latimer business
- High proficiency in Microsoft Excel/Word/PowerPoint
- Excellent written and verbal communication skills, able to produce accurate, detailed and high-level reports to a high standard for effective interaction with internal and external stakeholder
- 24 hour one on one specialist consultant based within your geographical area
- 4Recruitment Services Employee Benefits Programme
- Our own dedicated payroll support ensuring you get the full benefits of your payment
