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Marketing & Content Senior Account Manager
Hybrid working
Manchester
£35-40k+
VR/10443
An exciting opportunity has arisen for a talented, experienced and creative Senior Account Manager to join a leading and well-established full-service marketing agency with the chance to grow and develop through the agency.
The Senior Account Manager will develop and roll out integrated marketing campaigns. Part of a passionate team that delivers exceptional marketing campaigns, you will manage client relationships and support them in achieving their business goals.
If you have a way with copy and an eye for a concept then this is the role for you!
Role and responsibilities:
- Supporting account director in development of marketing strategies for clients
- Investigating and determining clients’ business and campaign objectives, and then adding value from initial client brief and delivery, through to campaign evaluation
- Creative development of accounts and campaigns
- Managing delivery of client accounts and client expectations
- Conceptualising, briefing and managing paid search, display, video and social media ad campaigns with our internal digital delivery team
- Personal delivery of higher level and strategic outputs eg: strategy and plans at front end of campaigns, setting KPIs, reporting, copy for more complicated content, conceptualising campaign, project managing projects including websites
- On some accounts personally delivering more day-to-day roll-out including developing social content and copywriting for owned, earned and paid platforms
- Taking charge of rigorous account processes including running weekly WIP meetings to ensure smooth running of campaigns that hit deadline
- Preparation for client review meetings, presentation of activity and forward plans
- Nurturing accounts for longevity and growth, whilst maintaining commerciality
Skills and experience required:
- Integrated campaign experience - agency experience preferable, but will consider good in-house candidates
- Experience of creating and managing multi-discipline campaigns
- A critical thinker with outstanding problem-solving skills, using in-depth knowledge of integrated marketing strategy, tools and technology to drive solution-led campaigns
- A creative mindset combined with strong commercial awareness to overachieve against business goals
- At home on analytics platforms: developing and implementing tracking strategies
- Experience reporting into senior teams; someone the agency directors can rely on to get the job done
- Time-proven experience in managing client communications, acting as a trusted guide to the best outcome
- Talented at turning data into insights, to develop compelling reports and hone campaign performance
- Super-communicator, with strong organisation, time-management and interpersonal skills - an all-around individual talent
- Strong A-levels, with a minimum 2:1 degree a top-tier university
- Post-graduate marketing qualifications a bonus
