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Digital Marketing Manager - Professional Services

Michael Page
Posted 2 days ago, valid for 8 days
Location

Manchester, Greater Manchester M24WU, England

Salary

£45,000 - £50,000 per annum

Contract type

Full Time

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Sonic Summary

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  • This is a full mix Marketing Manager role for a leading professional services firm based in Manchester City Centre.
  • The position requires a minimum of 4 years of experience in Digital Marketing, preferably in a B2B or professional services setting.
  • The role offers a competitive salary range of £45,000 - £50,000, along with a hybrid working model after the probationary period.
  • Responsibilities include developing digital marketing plans, managing campaigns, and overseeing content creation across various platforms.
  • The successful candidate will report to an experienced Head of Marketing and work in a dynamic and supportive culture.

A full mix Marketing Manager role for a leading professional services firm based in Manchester City Centre. This role will report into an experienced Head of Marketing.

*Please note - this role will be 5 days on-site during probationary period, then moving to a 3 days in office split*

Client Details

This company is a large professional services firm based in Manchester. With over 500 employees across multiple sites, this firm is market leader in the business services industry.

Description

The Digital Marketing Manager - Professional Services role will involve:

  • Develop and implement the annual digital marketing plan
  • Utilize company's in-house CRM system for digital campaigns.
  • Work closely with the firm's digital agency to plan, execute, and evaluate website campaigns, PPC, and onsite content.
  • Regularly monitor and optimize digital campaigns, analysing data to improve effectiveness and reporting on performance.
  • Create organic social media content and assist with Paid Social Media campaigns.
  • Manage and update website pages, ensuring all content is current and effective.
  • Oversee content creation, including blogs, vlogs, videos, and written case studies in a consumer-friendly format.
  • Work with videographers to produce video content as needed.
  • Plan and manage events, seminars, and conferences when required.

Profile

For the Digital Marketing Manager - Professional Services role, a successful applicant should have:

  • 4+ years experience in Digital Marketing - ideally in a B2B setting.
  • Experience in a professional services setting such as legal or financial services is preferred.
  • Broad digital marketing experience, including running digital campaigns through CRMs, and awareness of PPC best practices
  • Strong leadership skills, and strong stakeholder management skills.
  • Comfortable working in a professional services environment.

Job Offer

On offer for the Digital Marketing Manager - Professional Services role:

  • A competitive salary range of 45,000 - 50,000
  • A hybrid working model - 3 days in office after probationary period
  • A dynamic and supportive work culture
  • The opportunity to work in a prestigious professional services firm in Manchester
  • Comprehensive benefits package

Ready to lead a team in a thriving professional services industry? We encourage all qualified candidates to apply for this exciting role as a Marketing Manager.

*Please note - this role will be 5 days onsite during probationary period, then moving to a 3 days in office split*

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