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A full mix Marketing Manager role for a leading professional services firm based in Manchester City Centre. This role will report into an experienced Head of Marketing.*Please note - this role will be 5 days on-site during probationary period, then moving to a 3 days in office split*
Client Details
This company is a large professional services firm based in Manchester. With over 500 employees across multiple sites, this firm is market leader in the business services industry.
Description
The Digital Marketing Manager - Professional Services role will involve:
- Develop and implement the annual digital marketing plan
- Utilize company's in-house CRM system for digital campaigns.
- Work closely with the firm's digital agency to plan, execute, and evaluate website campaigns, PPC, and onsite content.
- Regularly monitor and optimize digital campaigns, analysing data to improve effectiveness and reporting on performance.
- Create organic social media content and assist with Paid Social Media campaigns.
- Manage and update website pages, ensuring all content is current and effective.
- Oversee content creation, including blogs, vlogs, videos, and written case studies in a consumer-friendly format.
- Work with videographers to produce video content as needed.
- Plan and manage events, seminars, and conferences when required.
Profile
For the Digital Marketing Manager - Professional Services role, a successful applicant should have:
- 4+ years experience in Digital Marketing - ideally in a B2B setting.
- Experience in a professional services setting such as legal or financial services is preferred.
- Broad digital marketing experience, including running digital campaigns through CRMs, and awareness of PPC best practices
- Strong leadership skills, and strong stakeholder management skills.
- Comfortable working in a professional services environment.
Job Offer
On offer for the Digital Marketing Manager - Professional Services role:
- A competitive salary range of £45,000 - £50,000
- A hybrid working model - 3 days in office after probationary period
- A dynamic and supportive work culture
- The opportunity to work in a prestigious professional services firm in Manchester
- Comprehensive benefits package
Ready to lead a team in a thriving professional services industry? We encourage all qualified candidates to apply for this exciting role as a Marketing Manager.*Please note - this role will be 5 days onsite during probationary period, then moving to a 3 days in office split*
