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The Market Strategy and Planning Manager will be responsible for driving growth and profitability within the FMCG industry by utilising a deep understanding of the market and customer needs. This role will be key in creating, communicating, and implementing effective marketing strategies that align with company objectives.
Client Details
Our client is a large entity in the FMCG sector, boasting a significant market presence with thousands of employees worldwide. They are known for their commitment to innovation and quality, continuously striving to deliver top-tier consumer products.
Description
- Develop and implement comprehensive marketing strategies to drive business growth.
- Assess market trends and customer behaviour to inform strategic planning.
- Coordinate with sales, product development, and other departments to ensure alignment of company goals.
- Monitor and adjust marketing plans based on performance metrics.
- Manage agency relationships and oversee execution of marketing campaigns.
- Present marketing strategies and results to senior management.
- Identify opportunities for growth within the FMCG industry.
- Lead a team of marketing professionals, fostering a collaborative and high-performing environment.
Profile
A successful Market Strategy and Planning Manager should have:
- A degree in Marketing, Business, or a related field.
- Strong experience in strategic planning and implementation within the FMCG sector.
- Proven leadership skills and the ability to manage a team effectively.
- Proficient in utilising market data to inform strategy development.
- Outstanding communication skills, with the ability to present to senior management.
Job Offer
Market Strategy and Planning Manager Offer:
- An attractive salary range of approximately £50,000 - £60,000 per annum.
- Hybrid working from the Birchwood HQ.
- A challenging and rewarding role in the FMCG industry.
- An opportunity to lead and shape the marketing strategy of a large organisation.
- An inclusive and supportive company culture, promoting career growth and development.
