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Digital Marketing & Insights Executive

Morgan McKinley (Guildford)
Posted a day ago, valid for 5 hours
Location

Reading, Berkshire RG17LT, England

Salary

£25,000 - £30,000 per annum

Contract type

Full Time

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Sonic Summary

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  • The Digital Marketing & Insights Executive position offers a salary of up to £30,000 and is a remote role, though candidates must be based in the Surrey, Hampshire, or Berkshire area.
  • The role involves analyzing data from various sources, including Google Analytics, to provide recommendations for improving marketing performance across multiple UK sites.
  • Candidates should have at least 2 years of experience in a digital marketing role, with a strong focus on analytics and insights, particularly in Google Ads and web analytics.
  • The position also requires the ability to interpret data from digital channels and develop actionable recommendations based on market trends and customer insights.
  • Previous experience in prospect generation and a working knowledge of HTML are preferred for this role.
DIGITAL MARKETING & INSIGHTS EXECUTIVE
UP TO 30,000
REMOTE WORKING - MUST BE BASED AROUND SURREY, HAMPSHIRE, BERKSHIRE AREA

We are working with a fantastic premium hospitality company who are looking for a Digital Marketing & Insights Executive to join a marketing team to support across multiple UK sites. It will include reviewing the analysis of data across paid media, website and email reporting on performance to make recommendations on future improvements from a variety of sources including Google Analytics.

  • Look at market trends and customer insight from paid digital media activity and provide actionable recommendations to improve campaign performance and engagement.
  • Interpret data from various digital channels using tools like Google Analytics, Google Ads, social media insights and CRM systems
  • Drive data driven customer insights and be the voice of the customer by gathering member and prospect feedback from surveys
  • Develop regular monthly marketing scorecard reports and track key metrics
  • Provide data driven insights to help with development of marketing strategies and elevate success of marketing campaigns
  • Support with email marketing campaigns
  • Monitor and report on the performance of email marketing campaigns
  • Support web agency where required to optimise and update website changes, form creation and create landing pages
The suitable candidate will have 2 years experience in a digital marketing role and proven track record in analytics and insights specifically with Google ads and web analytics. Previous experience in prospect generation would be preferable and working knowledge of HTML. Google ads and analytics insights is a must.

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