Head of Sales & Marketing (Construction)

GBR Recruitment are exclusively recruiting for an experienced Head of Sales & Marketing to drive sales & marketing activity.

This is a hybrid role, working partly from the clients HQ & several days from home.

This key Sales & Marketing development role is commutable from several counties, including Staffordshire, Warwickshire, Derbyshire, Leicestershire & parts of Northamptonshire.

Our well established & highly progressive client is seeking a strategic leader, with a real passion for driving both sales & marketing strategies, driving increased revenue, increased company exposure within a highly competitive industry sector, delivering effective sales & marketing strategies that successfully drives real sales leads, marketing campaigns (digital & traditional formats), improving the company’s client / potential clients data on the HubSpot CRM system.

You will be highly innovative, highly creative, with a real driven passion for both solutions / technical sales & effective marketing streams, combining the two to deliver tangible results.

So if you are a strong team & process manager, who thrives in a dynamic modern environment, leading teams (team of 10) to achieve set targets / KPI’s, then this is role for you.

The client is in the construction industry sector, delivering technical solutions into various end using companies / sectors inc. Warehousing, Factories (Ambient & Chilled), Covered Sport Facilities, NHS buildings, Education, Events, plus many more clients with bespoke building needs.

This business installs various building type solutions, that are fit for any purpose.

So if you are business that needs extra storage or general additional space for varying operational requirements, then this client offers you the solution (technical solution sales).

This is a real 'hands on role’ involved in driving business opportunities, by being extremely proactive in driving sales & marketing activities, being client facing & leading from the front.

Key Responsibilities:

Develop & implement a comprehensive sales & marketing strategy, to drive revenue growth & overall market share, within a highly competitive industry.
Managing & inspiring the sales team, promoting a culture of excellence & CI.
Completing many of the marketing tasks yourself (digital & traditional experience).
Minimising the use of external marketing agencies, bringing marketing mostly inhouse.
Identify new markets / targets & current / futures business opportunities, aligning the solutions with customer needs & market demands (technical consultative sales).
Build & maintain strong relationships with key clients, partners & stakeholders.
Ensure effective onsite surveys, scope of works to be carried out & correct margins.
Successfully manage the sales & marketing budget, forecasts & overall performance metrics, ensuring full alignment with the set business goals / targets.
Commercial lead with a strong understanding of the client’s contractual terms, identifying where contract amendments & renewals are required.
Ensuring the CRM is used to its full potential & that information is correct, to ensure accurate market intel & supporting effective sales activities using the data.
Further development of the sales & marketing teams, to ensure the best possible results in both of these key operational areas. Ensuring the team is up to speed with the market.

Key Attributes:

Have proven experience in a senior sales & marketing role, ideally at Head of Sales & Marketing, Sales & Marketing Director, Sales & Marketing Manager or similar level.
Experience within the construction industry, warehousing, racking systems, modular buildings, house building, portable cabins, mobile homes, facades or similar.
Be experienced in influencing effective sales & marketing at all levels, plus highly comfortable with developing high level relationships e.g. board level industry, senior service personnel & governing bodies.
Ideally from a technical solution selling profession.
Have a track record of shaping and delivering client-focused technical solutions based on unique customer needs for strategic projects & deals (various values / spend levels).
Demonstrable achievements within a challenging combined sales & marketing focused role.
Have significant experience negotiating commercial contract terms (rental & sales).
Possess strong leadership & the ability to lead high performing teams.
Be a strategic thinker with the ability to develop & execute technical solution sales & effective multi-channel marketing plans, to increase market exposure & market share.
Possess excellent communication & interpersonal skills, with the ability to engage & influence stakeholders at all levels as a key part of the company’s SMT.

Interviews to take place immediately, with a December or January start for the right person with the right sales & marketing skills / experience levels at a Head of, or similar level role.