- Campaign Strategy - Develop and implement paid media strategies across multiple channels.
- Budget Management - Oversee budgets and allocate spending across different platforms while ensuring maximum ROI.
- Optimisation - Analyse campaigns and implement optimisations.
- Reporting and Analytics - Run regular reports on campaign performance and key metrics.
- Audience Targeting - Manage audience segmentation and targeting for campaigns.
- Great experience in Paid Media or Digital Marketing with hands-on experience in campaign management across multiple platforms.
- Strong knowledge of digital advertising platforms (Such as Google Ads, Facebook Ads, LinkedIn Ads etc).
- Great knowledge of web analytics (Google analytics, Facebook insights etc).
- Strong excel skills for reporting.
- Solid analytical skills with the ability to interpret complex data and metrics.
- A Google Ads Certification or Facebook Certification could be a huge bonus.