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You will take ownership of all paid advertising strategy across Meta, X, TikTok, Google, and other digital channels, be managing multiple client ad accounts, optimising campaign performance, and leading a small social media team to ensure top-tier results.
This is a senior-level role within an agency, ideal for someone who thrives in strategy, campaign execution, and leadership while having a keen eye for spotting trends and driving ROI.
You'll also play a key role in training junior team members, liaising with clients, and collaborating with the design team to produce high-impact creatives.
Key Responsibilities:
- Manage and optimise paid advertising campaigns across Meta, X, TikTok, Google Ads, and other paid media platforms.
- Oversee and mentor a small team of social media specialists.
- Collaborate with the design team to ensure ad creatives are engaging, effective, and aligned with client goals.
- Manage budgets, bid strategies, and audience targeting to maximise campaign ROI.
- Spot emerging trends in the paid media landscape and implement new strategies accordingly.
- Generate reports and insights to measure performance and guide future strategies.
- Upsell and expand client accounts, identifying new opportunities based on campaign performance.
- Handle escalations and client communications, ensuring a high level of service and transparency.
- Work alongside the leadership team to refine agency-wide digital marketing strategies.
Skills & Experience Required:
• Agency experience is a must - at least 3+ years in a digital marketing or paid media agency environment.
• Strong hands-on experience in running and optimising campaigns on Meta, X, TikTok, and Google Ads.
• Proven ability to manage budgets, analyse data, and improve campaign performance.
• Experience leading and mentoring junior team members.
• Strong communication and client management skills - comfortable presenting results and discussing strategy.
• Excellent problem-solving and organisation - Analytical mindset with a passion for data-driven decision-making.
Benefits
- Development and progression plans
- 2 days (pick your own) to WFH
- Commission on the difference of every account/ ad you grow
