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Marketing Effectiveness Director
Up to £100,000
Hybrid - London
A great opportunity to join a leading media agency as a Director of Marketing Effectiveness
THE COMPANY
The business is a world leader in media investment analysis, utilising data to provide independent and factual advice enabling brand owners to optimise their media and marketing spend.
As a Marketing Effectiveness Director, you will help lead the analytics team and take leadership over several of the businesses key accounts. This includes leading on MMM/Econometrics projects, stakeholder management whilst also overseeing a team of your own.
THE ROLE AND RESPONSIBILITIES
- Leading and overseeing on Market Mix Modelling and Econometrics projects
- Liaising directly with clients and managing relationships with various stakeholders
- Establishing and converting new business opportunities
- Evaluating P&L to drive improvements in pricing and resource use
- Managing and mentoring a team of Econometricians
- Integrated business recommendations into the client's business planning
YOUR SKILLS AND EXPERIENCE
- Proven track record leading and delivering on MMM/Econometrics projects
- Ability to be hands-on occasion in the building of MMM projects from scratch
- Previous agency experience is essential
- Strong background in team management
THE BENEFITS
- Up to £100,000 + benefits
- Hybrid
- London
HOW TO APPLY
If interested in the role please send your CV to Jordan Victor via the Apply Link below
