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Our client, an independent school in North West London are seeking to appoint an experienced part time Head of Admissions and Marketing.
Job purposes
- To support the achievement of the school’s strategic objectives, to maintain the quality of the admissions and to engage with both current and potential feeder nurseries and schools.
- To develop and implement a strong marketing strategy to appeal to and inspire prospective parents, pupils and staff.
Main responsibilities - Management of Admissions
- Manage, oversee and audit the admissions practice and policy
- Plan, manage and implement arrangements for school in action, taster and open events
- Co-ordinate tours of the school and subsequent interviews
- Admissions legislation
- Act as ambassador to the school and first point of contact for all enquiries, supporting families through the application process
- Represent the school to prospective parents
- Manage enquiries from prospective parents effectively and efficiently
- Oversee the integrity of the admissions database
- Create reports for the Head and Admissions and Marketing Committee of the Governing Body outlining current admission figures
Marketing and communications
- In line with the governors and senior leadership team develop and manage a communications strategy
- Review the school’s communication (internal and external) Including email, print, outdoor and online (Facebook, Instagram), and to ensure the school maintains the quantity and quality of its engagement
- Monitor the school’s public-facing digital platforms (social media, website), maintaining and creating online content.
- Manage the website in terms of content, ensuring that it is current and reflects the school’s aims and ethos, and evaluate its performance through GoogleAnalytics
- Provide termly marketing and Communications Report to the Head
- Prepare and manage the marketing budget
Skills and Experience
- First degree or equivalent
- Marketing / communications qualification
- Experience in a marketing role
- Experience of digital marketing
- Excellent information and communication technology, marketing tools and social media
- Clear and structured thinker and organised planner
- Excellent spoken and written English
TwentyFour Recruitment is an equal-opportunity employer. If your skill set and experience match the above ad then please apply today and if your CV is shortlisted a consultant will contact you to discuss the next stage of the recruitment process.
