The role involves overseeing the TikTok sales strategy, developing captivating content, and hosting live videos to showcase our products.
The perfect candidate should possess a deep knowledge of social media platforms, effective marketing tactics, outstanding communication skills, and a keen enthusiasm for sales and interacting with customers. You must have experience working within a Social Media or e-Commerce Marketing role and have a strong understanding of algorithms and best practices.
Some of the TikTok Account Executive responsibilities will be:
- Develop and implement a robust sales strategy aimed at boosting product sales and enhancing brand visibility
- Create, plan, and post captivating and high-quality content
- Host live TikTok sessions to showcase products, address customer inquiries, and drive sales
- Track and evaluate the performance of TikTok content and live sessions to refine strategies and meet sales objectives
- Collaborate with the team to ensure TikTok content aligns with broader marketing campaigns
- Interact with followers by responding to comments and messages promptly and professionally
- Keep up with the latest TikTok trends and best practices to ensure content remains current and engaging
- Measure and report on key performance indicators related to TikTok sales and engagement
- Partner with creators and influencers to expand our social media reach