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A Customer Insights and CRM Manager role within a Beauty Business. You will be responsible for both qual and quant research to develop strategic initiatives and make recommendations and managing customer feedback platforms.
Client Details
A leader in their category, this business are undergoing an exciting period of growth and are now looking for an Insights and CRM Manager to join their growing team!
Description
You will be responsible for:
- Developing and implementing CRM strategies to improve customer retention and loyalty
- Using customer insights to influence business decisions and strategies
- Collaborating with cross-functional teams to ensure customer-centricity across the business
- Managing customer segmentation and targeting for marketing campaigns
- Overseeing the creation and execution of email marketing campaigns
- Tracking and reporting on CRM campaign performance
- Ensuring data compliance in all CRM activities
- Fostering a culture of continuous improvement within the CRM team
Profile
The successful candidate should have:
- Proven experience in Customer Insights and CRM
- Strong analytical skills with the ability to translate data into actionable insights
- Proficiency in CRM software and email marketing tools
- Excellent communication and leadership skills
- A customer-focused mindset with a passion for improving customer experience
Job Offer
A salary of up to £57,000 is on offer for the successful candidate
