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Marketing Executive
Location : Stamford
Hours : Monday – Friday 0845 – 1730 ( Working in the office )
Salary : Dependent on experience and knowledge - £24000 - £28000
Our client is seeking a person who wants to make a difference and work in a fun dynamic and growing business. As a growing business we are collaborating to recruit for an applicant who can think differently about marketing and capture the imagination of customers.
Working alongside the Marketing Director you will be responsible for day-to-day digital marketing including social media, website updates, content creation, enhance brand awareness and drive business growth. You will have a good understanding of database management and be keen to learn new skills and take on responsibilities.
Key responsibilities:
Marketing Strategy Implementation
- Design and implement comprehensive marketing strategies to enhance brand visibility and meet business objectives.
- Analise market trends, consumer behaviour, and competitor activities to identify new opportunities.
Campaign Management:
- Plan, coordinate, and execute marketing campaigns across multiple channels (digital, print, social media, events).
- Monitor the effectiveness of campaigns, adjust strategies as needed, and report on performance metrics.
Content Creation and Management:
- Develop engaging content for marketing materials, including brochures, websites, social media, email campaigns, and blogs.
- Ensure content is aligned with the company’s brand message and target audience.
Digital Marketing:
- Manage digital marketing campaigns, including SEO, SEM, and social media advertising.
- Analyse data and key performance indicators (KPIs) to optimise digital strategies.
Branding and Market Positioning:
- Work closely with other departments to maintain a consistent brand voice across all marketing materials.
- Conduct research to ensure the company maintains a competitive edge in the market.
Event Management:
- Participate in promotional events and product launches to increase brand exposure.
- Build relationships with media and key stakeholders.
Customer Relationship Management (CRM):
- Develop and maintain relationships with customers through direct marketing and personalized outreach.
- Gather and analyse customer feedback to improve marketing efforts and customer engagement.
Collaboration and Reporting:
- Work cross-functionally with sales, product development, and the Customer Success Team to align marketing efforts with overall business goals.
- Provide regular reports on marketing performance to senior management, highlighting key achievements and areas for improvement.
Key skills and experience:
- A degree or 2 years working experience in Marketing.
- Ideally experience in marketing, including campaign management, digital marketing, and branding.
- Ability to learn about of market research, consumer behaviour, and marketing analytics.
- Proficiency in marketing software (e.g., Google Analytics, HubSpot, Mailchimp).
- Creative thinking with strong attention to detail.
- Ability to manage multiple projects and deadlines.
- Strong analytical skills and data-driven approach to decision-making.
Preferred Experience:
Experience with SEO, SEM, and content management systems (CMS).
Previous experience in a marketing officer or coordinator role is a plus.
Knowledge of graphic design or multimedia tools (e.g., Adobe Creative Suite)
Personal Attributes:
Highly organised with the ability to work independently and in a team.
Adaptable and open to new ideas and technologies.
A proactive and solution-focused attitude.
Reliable and trustworthy
Flexible and comfortable with fast paced change
Ability to work under pressure
Keen to self-develop
A can-do attitude
Unafraid of new challenges
