Digital Marketing Specialist
Daily Rate: 400 - 425 inside IR35 via umbrella
Contract Length: 6 months
Location: 1 day in Windsor and 1 day in London - Hybrid Working
Are you a passionate and data-driven Digital Marketing Specialist looking to make a tangible impact? Our client is seeking a dynamic individual to join their team and elevate performance marketing to new heights. If you're a strategic thinker with a proven track record in driving commercial growth through performance campaigns, we want to hear from you!
About the Role:
As a Digital Marketing Specialist, you will collaborate closely with the Head of Retail Marketing to support the execution of multi-million-pound performance marketing campaigns. Your focus will be on driving efficient customer engagement and commercial success. This is an exciting opportunity to contribute to a culture of performance excellence within a fast-paced marketing environment.
Key Responsibilities:
Lead the planning and execution of distinctive performance marketing activities that maximise sales, Cost Per Sale (CPS), and Return on Marketing Investment (ROMI).
Identify innovative opportunities to connect the brand with consumers, enhancing reappraisal and consideration.
Act as a digital expert in wider Above-the-Line (ATL) campaigns, contributing from media planning to creative development.
Develop creative, attention-grabbing content tailored for various platforms that motivates customer action.
Facilitate the launch of new propositions and products using a multi-channel approach, focusing on market exploration and iterative learning.
Collaborate with agency partners and the Head of Retail Marketing to establish a clear, actionable performance marketing roadmap.
Champion performance marketing best practises, ensuring top-notch execution through collaboration with agencies and platforms.
Provide insightful reporting on paid media performance, helping the business identify trading opportunities and trends.
Foster collaboration across business units by delivering an integrated view of planning and best practises.
What We're Looking For:
A commercially minded individual with a data-led approach and a proven record of delivering effective performance campaigns that achieve profitable growth.
Demonstrated experience in leading successful digital marketing initiatives that align with commercial objectives.
Proficiency in leveraging data and insights to optimise campaigns for maximum effectiveness.
Expertise in managing multi-channel marketing campaigns across various digital platforms.
Strong budget management skills, ensuring efficient allocation of marketing resources.
If you have the vision, passion, and energy to drive performance marketing forward, we encourage you to apply! Join our client in their mission to build meaningful customer relationships and achieve exceptional growth across their brands and businesses.
How to Apply:
Interested candidates should submit their CV and a brief cover letter outlining their relevant experience and achievements in digital marketing. We look forward to hearing from you! Only shortlisted candidates will be contacted.
Adecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.